Since 2006, the film industry in Georgia has exploded, and continued to grow. While other states have boomed and busted (IN, LA, NC), Georgia has maintained and continued to foster its’ burgeoning film industry. The Metro-Atlanta Area is now the heart of filmmaking and production in the Southeast, but over the last decade of growth, development, and change, there has been a lot to take in. So here are five facts that break down what’s going on in ATLwood.
Baby Driver, shot in downtown Atlanta
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1. More Big-Budget Movies Are Filmed in GA Than CA
In 2017, 320 films and television shows were shot in Georgia, pushing out California as the leader in film-production. This has delivered more and more work for crews, below-the-line actors, caterers, and others whose businesses revolve around the film industry. It is now, and has been for a few years, feasible for people in these lines of work to make a full-time living off of it.
For filmmakers looking to shoot in ATLwood, this means you won’t need for experienced crew, talent, or support. With the Georgia Film Academy churning out more people each year with the experience necessary to work on a set, there’s little worry that any gaps in your crew can’t be filled quickly.
However, it was looking for a while like all the big movies and TV shows were just being shot in Georgia, and then everything was being taken back to California for post-production. Increasingly however, that is all changing. Atlanta-based editors, sound posts, special effects artists, and even composers are getting their feet in the door, and getting more work each year.
Stranger Things, a NETFLIX Original Series
2. Versatile Locations Can Look Like Anywhere
Georgia’s diverse landscape lends itself to film and TV. From the sinister suburbs of Stranger Things to the bodacious beaches of 2017’s Baywatch, it’s a state where almost any American landscape can be found. Would you believe that the same city where Baby Driver was shot was also the location for Driving Miss Daisy?
For producers looking to shoot in the state of Georgia, there are fleets of location scouts who can find exactly what the story calls for
For someone on a tighter budget, I would suggest getting in touch with the Georgia Film Commission. As a resource, they are invaluable in finding the right place and getting the right paperwork for your production (Image above: The Swan House, location used in The Hunger Games).
Ozark, a NETFLIX Original Series, Location: Lake Lanier
3. New Studios and Stages Are Being Built.
Many big-budget movies, however, prefer to work on a sound stage rather than on location. To accommodate this need, state-of-the-art studios and stages are being built across the metro Atlanta area. Pinewood Studios in Fayetteville gets a lot of attention for hosting all of Disney’s movies shot in Georgia and for being one of the largest studio-complexes on the continent, but it isn’t alone.
Countless smaller sound stages pepper the city, but even the largest of them are far from solitary. Blackhall Studios hosted the production of this year’s Venom, and Tyler Perry’s new studio at Fort McPherson also boasts a number of high-profile productions, including Tyler Perry’s own recent additions to his Madea series.
Captain America: Civil War, MARVEL
4. Above The Line Work Is Still Limited.
There is one downside to the recent boom in production in ATLwood. For creators, you still will have a hard time getting work in Georgia. Most of the big studios and production companies are still based in either California or New York, as are casting offices for any actors aspiring to stardom.
But there’s hope! With the investments and connections made to bolster the film industry in Atlanta, slowly, the opportunity for local creators to garner attention is increasing. As the media landscape continues to fracture with professional and amateur online content creators, there has never been a better time for anyone to get their work seen. In fact, CATMEDIA Entertainment produced it's first feature film last year, which is now in the distribution phase with Summer Hill Films! (Click this link)
5. State-Wide Investment is Impacting More Than Just ATL.
The main driver of film-industry growth in GA has to do with the generous tax-credit implemented in 2006. In 2017, the film industry generated more than $9.5 billion in economic impact across the state, revitalizing towns like Fayetteville, Senoia, and others.
As the Sun Belt grows in both population and industrial strength, Georgia has positioned itself as the media-center in the Southeast, and is reaping the benefits of an industry keen to invest in its’ future. ATLwood is proving itself to be a great place to work, and is growing ever-steadily as the new hub for film and television in America.
CATMEDIA is an award-winning Inc. 500 company based in Atlanta, Georgia. Founded in 1997, the company specializes in advertising, creative services, media production, program management, training, and human resource management. As a Women Owned Small Business (WOSB), CATMEDIA provides world-class customer service and innovative solutions to government and commercial clients. Current CATMEDIA clients include Centers for Disease Control and Prevention (CDC), Federal Aviation Administration (FAA), Office of Personnel Management (OPM), and the Department of Veterans Affairs (VA).
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