The Crucial Relationship Between Product and Packaging

When it comes to developing a product, two thoughts that come to mind are: meeting the needs of the consumer, as well as capturing their attention in a sea of competition. This is where package...

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The Brand Name-Game: How Visuals Solidify a Brand

February 19, 2019 1 Comment Shelby Vecchio

Branding, by definition, is “the process involved in creating a unique name and image for a product” (Business Dictionary). Your brand is the voice and personality of your organization and needs...

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Is It Time to Take Your Logo To The Next Level?

September 26, 2018

The Psychology of Color and How it Applies To Branding

June 29, 2018

Keeping Your Logo Up To Date In 2018 (and beyond)

May 15, 2018

Designing for the Visually Impaired

July 30, 2019

Graphic Design Trends in the Airline Industry

October 26, 2018

4 Steps to Geographical Data Visualization

December 10, 2018

5 Questions Your Graphic Designer Will Ask

July 27, 2017

Three Keys to Creating Great Motion Graphics

November 19, 2018