Psychological Hacks For Your Website

Most good web design uses an intentional or, at least, innate understanding of the human psyche at some level. A lot of things happen subconsciously that we can take advantage of, especially when...

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The Psychology of Color and How it Applies To Branding



Researchers have found that up to 90% of snap judgments made about products can be based on color alone, depending on the product. There is no arguing that, consciously or subconsciously,...

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